Who would ever equate premature aging to someone in their 30’s? So how does this affect You or the man in Your life?

Without Adequate Man Juice or Testosterone, Most Men Experience:

- Decreased energy
- Lowered metabolism
- Loss of muscle mass
- Memory Problems
- Heart disease
- Type 2 diabetes
- Increased body fat
- Diminished sex drive
- Depression
- Erectly Dysfunction
- Anemia

Does Any of This Sound Famliar?

If you answered yes, or gave a little nod, you are far from alone! The following information is guaranteed to not only be life changing, but for many, a life saving wake up call.

Unfortunately the news get's worse: as men lose their testosterone, they start to experience a rise in the so-called "female hormone" estrogen (yes, men have estrogen, too), which is also a major culprit in the above conditions. In fact, research shows that it is not uncommon for North American men to sometimes produce MORE estrogen than women after retirement age! 


You see the majority of men begin to notice physical and emotional changes starting in their early 30s. Research confirms that this is largely due to a drastic decline in male hormone levels - a phenomenon known as andropause. Not only do men lose approximately 10 percent of their manliest of male hormones - testosterone each decade after age 30, by the time they are 60, they are lucky to have 50 percent of what they produced when they were in their early 20's - the peak of their health and vitality.”

It’s true, everything on the above list are symptoms due to an unfavorable hormone status.

And in case you missed it the first time, studies show that after age 30, men lose 10 percent of their testosterone-making ability every decade… and after age 60, men typically display less than HALF the testosterone they had in their 20s...ouch!


  Overcome irritability
  - Beat moodiness and depression
  - Lose excess belly fat
  - Combat erectile dysfunction
  - Sleep better every night
  - Stop and/or reverse cardiovascular problems
  - Shrink an enlarged prostate
  - Lose the "man boobs"
  - Reduce and/or eliminate aching joints
  - Burn more calories
  - Build lean muscle mass
  - Stop or reduce hair loss



A little humor goes a long way-especially when it comes to delivering a serious message. In Beer Belly Blues, Brad King is conscious of keeping the material entertaining and digestible, while delivering a wealth of information. Brenda Jefferies
Flamborough Review

Beer Belly Blues is a must-read for any male approaching middle age and looking forward to getting better rather than just older. The book is written in a light-hearted manner that makes it easy to understand, but what really sets it apart is the extremely well-referenced information. There is no reason why every reader can't gain valuable insight and information from this book and easily implement some of these age-saving strategies for better health and wellness.
Dr. David Olson
Past President, British Columbia Chiropractic Association

Beer Belly Blues is a must-read for any man looking to achieve optimum wellness. Brad King continues to inspire others. I thank him for writing this book and helping men live healthier and happier lives.
Dr. Elvis A. Ali
Professor of Naturopathic Medicine

buy now

Hi, I'm Brad King, award-winning, best-selling author and nationally acclaimed nutritional expert who has been featured on over a thousand TV and radio shows, including The Today Show.

My award-winning book, BEER BELLY BLUES explains how you or the man in your life can reverse the downward decline you both accepted as inevitable. Through laugh-out-loud fictional vignettes, followed by down-to-earth, simple-to-follow explanations (backed by solid science). BEER BELLY BLUES reveals the connections between men, their hormones, optimal wellness, and a life they are begging to live.

But don't give up just yet…

The good news is that testosterone levels can naturally be restored and all these conditions can be reduced or eliminated by making a few simple changes, which include:

Choosing the right foods to maximize testosterone production and limit estrogen conversion.

Performing the right kind of exercises, which maintain optimal testosterone levels and incinerate fat-throughout the entire day.

Consuming natural supplements-that actually work.

But most importantly-Never ever DIETING again!

It's true that men can become distinguished looking with age, however, there is nothing distinguishing about the numerous symptoms associated with aging, such as - the beer belly, loss of muscle and strength, the "man boob" syndrome, difficulty sleeping, enlarged prostate, depression and low libido. In fact, one out of every two men over the age of 40 experiences erectile dysfunction... bet that's news to you!

By making easy-to-follow, natural and scientifically validated lifestyle changes, men can easily slow and even reverse the loss of testosterone and in the process enjoy their middle and later years with the kind of zest they displayed in their youth.


You are probably wondering why am I the man to write this book?
I'm a nationally acclaimed, award-winning nutritional and longevity expert who's been interviewed on over a thousand radio and television shows including, The Today Show and Canada AM. I've written ten books on health, fitness, and nutrition, including the International bestseller Fat Wars: 45 Days to Transform Your Body, and I've created numerous award-winning nutritional products for the health industry-which promote amazing results... but don't get me wrong, supplements are supplements for a reason... they are meant to supplement a healthy lifestyle... unfortunately there are no magic pills!

But the real reason behind BEER BELLY BLUES is personal. A little over 15 years ago I watched helplessly as my father passed away due to complications associated with prostate cancer and cardiovascular disease-which are both testosterone-related conditions (low testosterone that is). If only I knew then what I know now...

My reasons for writing this book are simple… I would never want anyone else to lose their father, brother, uncle, son, husband, or boyfriend, for reasons that are unnecessary. Every man has the right to live a life full of health, longevity, and happiness… and I want to make this a reality! This book is a testament to my father and is dedicated wholeheartedly to him.

Seriously, I want to help you tranform your health, sex life and career.


Brad King hit a grand slam with Beer Belly Blues. The book is seasoned with humor we can all identify with - beautifully written - a real gem for men who are on their way there, there, or who've been there.
Marc St.Jules
Executive Director, Athletes United International

In Beer Belly Blues, the author leaves little doubt that the stakes are too high for men to ignore their aging bodies.
Jim Gibson
The National Post

Not only has Brad King packed Beer Belly Blues with valuable information; he has presented it in an entirely entertaining way. Topics like nutrition, male hormones, resistance training, fat storage and much more are all presented in an easy-to-understand manner.
Terry Peters
North Shore New Newspaper

Feel cheerful and positive
- Lose the beer belly and "spare tire"
- Increase energy
- Combat erectile dysfunction
- Sleep better at night
- Control or reverse testosterone-related conditions like heart disease, prostatecancer, and diabetes
- Shrink an enlarged prostate
- Reduce or eliminate joint pain
- Build muscle
- Lose the "man boobs"
- Get his zest for life back

Buy now from Amazon.com



Brad King, MS, has been referred to as one of the most influential health mentors for our time and is a highly sought after authority on nutrition, obesity, longevity, and men's health. Brad holds his master's in nutritional science and is certified by the International Sports Sciences Association as a master of fitness science. Due to his accomplishments in the performance nutrition field, Brad was inducted into the prestigious Sports Nutrition Hall of Fame in 2003.

Brad believes "It's not that you age… it is how you choose to age that matters. "After losing both of his parents to complications associated with cancer within a six-month period of each other fifteen years ago, he has since dedicated his life to encouraging people to take charge of their health. He is the author of ten books, including the international bestseller Fat Wars: 45 Days to Transform Your Body and hisaward winning book, Beer Belly Blues: What Every Aging Man and the Women in his Life Need to Know, which won the Best Book Award for Men's Health at the USA Best Book Awards in Los Angeles.



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